Skip to content

Ryan Cohen’s Grand Plans for GameStop Keep Shrinking

GameStop's e-commerce push is on hold as the company refocuses on its bricks-and-mortar stores, following the failure of Ryan Cohen's plan to transform the retailer into an e-commerce juggernaut.

  • Ryan Cohen's e-commerce push at GameStop was unsuccessful, and losses grew, leading to a reversal in 2021.
  • GameStop is now focusing on its bricks-and-mortar stores and using them as mini fulfillment centers for e-commerce.
  • GameStop closed nearly 250 of its stores in 2021.
  • Former executives and analysts said Cohen miscalculated what its customers were willing to buy through its website and app.
  • GameStop's e-commerce sales fell to less than half of what they were in the year-earlier period.
Ryan Cohen’s Grand Plans for GameStop Keep Shrinking
Videogame retailer, the original meme stock, hits brakes on e-commerce push to refocus on its 4,400 bricks-and-mortar locations