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Tech — Subscription Services — Social Media — Advertising — Verification — Reach

Meta, Twitter Subscription Plans Risk Turning Off Everyday Users

Meta Platforms Inc. and Twitter Inc. offer subscription services with account verification badges, visibility and reach, customer service, and protection from impersonators. Content from paying users may be prioritized over others.

1 min read
  • Meta Platforms Inc. and Twitter Inc. are looking for more reliable revenue streams than advertising.
  • Meta launched a subscription service called Meta Verified, Twitter Blue was re-launched late last year.
  • Subscriptions offer account verification badges, visibility and reach, customer service and protection from impersonators.
  • Twitter's subscription offers a 'ranking boost', two-factor authentication, Meta's offers customer support.
  • Content from paying users may be prioritized over others.
Meta, Twitter Subscription Plans Risk Turning Off Everyday Users
BloombergKurt Wagner

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